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Stay Ahead of the Game with our 2024 Macro Trend Report

Start the year of right by staying up-to-date with current and forecasted trends from Storied Senses! We just released the 2024 Macro Trend Report: Consumer Sentiments Shaping the Fragrance Industry.


Through comprehensive research, consistent finger-on-the-pulse trend tracking and extensive industry expertise, we built this report to capture the biggest and most impactful movements expected in 2024. Each chapter identifies and explains an overarching consumer viewpoint - what audiences are desiring from a bigger picture. These sentiments each then translate into specific macro trends for the fragrance industry, accompanied by brand examples pioneering the trends.


Get 50% OFF the report by subscribing to our website!


Sign up with your email at the footer of the page or the lightbox that appears when you enter the homepage and you'll automatically receive a discount code in your inbox for the new report AND our Free Guide to Discover The 5 Biggest Mistakes Brands Make When Launching a New Fragrance.



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